At a time when the world can feel complicated, our Joie to the World holiday campaign centres on something beautifully simple: joy. This season, we’re celebrating the ways good food and exceptional Okanagan wine bring people together, near and far. Rooted in our Naramata home, this campaign is a hopeful and inclusive invitation to slow down, share, and savour the season. Our simple core message is that Joie wines make every holiday occasion more joyful—poured, gifted, or shared at the table.

To inspire your table, we’ve put together a list of our must-have wines, holiday bundles, and seasonal offers. They’re perfect for gifting, or for treating yourself! We’ll let you decide what brings you joy this season.

Joie to the World

The holidays are full of reasons to eat, drink, and be merry, and there’s a JoieFarm wine for every single one. That’s why we created the limited-edition Joie to The World Box. It’s made for all the ways people gather, featuring six wines, each balanced, bright, and at their best when shared with food. To inspire your table, each box also comes with our holiday guide featuring festive recipes, each thoughtfully paired with JoieFarm wines that elevate both the meal and the moment. 

Here’s what’s inside:

  • 2023 Plein De Vie: The perfect opener. Vibrant and refreshing, bursting with wild strawberry, citrus, and a hint of brioche. It’s a natural for toasts, holiday cocktails, and the first pour when the evening begins.
  • 2024 A Noble Blend: Our signature wine. Aromatic and expressive, with orchard fruit, white peach, and rose petal balanced by bright citrus. It’s one of those rare bottles that fits anywhere on the table—with roast turkey, bubbling cheese fondue, or a zesty plate of noodles.
  • 2023 En Famille Gewürztraminer: Bring the spice! Lush and floral, with rose, ginger, and pear. Off-dry and beautifully textured, it’s made for aromatic dishes, charcuterie, or anything that brings a little heat.
  • 2023 En Famille Chardonnay: The one that goes with everything. Fresh and bright, showing pear, peach, and a touch of spice over a creamy, mineral backbone. It’s equally at home beside the holiday classics.
  • 2023 PTG: Keep it bright! A lively blend of Pinot Noir and Gamay, bursting with cherry, raspberry, and violet. Juicy and lifted, this is the perfect red for roast duck, mushroom risotto, or anything earthy and savoury.
  • 2022 En Famille Pinot Noir: Finish strong. Graceful and quietly confident, with red fruit, spice, and an earthy finish. This wine feels right for the main event—or for one last glass after the dishes are done.
BUY JOIE TO THE WORLD BOX NOW!

Gifting Joy

Give the gift of exceptional wines, full of wonder and joy! We’ve created several seasonal options to make gifting simple:

Famille Blanc – White Wine Selection
A refreshing mix of our most-loved whites.
Includes: A Noble Blend x 2 , Un-Oaked Chardonnay x 2, Sauvignon Blanc x 2

Famille Rouge – Red Wine Selection
For heartier meals and fireside evenings.

Includes: PTG x 2, Gamay x 2, En Famille Pinot Noir x 2

Famille Cellar – Mixed Pack
A beautiful balance of white and red favourites from our En Famille Collection.
Includes: En Famille Gewürtztraminer x 2, En Famille Chardonnay x 2, En Famille Pinot Noir x 2

Famille Faves – Most-Loved Selection
A showcase of JoieFarm’s most popular wines—crafted for versatility and connection.
Includes: A Noble Blend x 2, Rosé x 2, PTG x 2

Holiday Gift Card Offer: Buy $500 worth of e-gift cards and receive a $50 gift card for yourself. It’s the perfect way to stock your own counter for those unscripted moments!

Free Shipping: Orders of 24+ bottles ship for free across BC, AB, SK, and MB.

Visit our Holiday Shop to see all of our seasonal gifting options.

SHOP OUR HOLIDAY SELECTIONS!

The Gift That Keeps on Giving: An En Famille Wine Club Membership

For the ultimate wine lover on your list, skip the wrapping paper and give the gift of year-round joie with our En Famille Wine Club membership. It’s the gift that truly captures the spirit of connection and community.

What they get:

  • Customizable Shipments: 6-bottle shipments that arrive at their chosen frequency. The recipient can customize the selection, ensuring they always get the wines they love, and can skip a shipment anytime—maximum flexibility!
  • Exclusive Access: First access to new release wines, limited-edition members-only wines, and special library wines.
  • Tasting Experiences: Unlimited complimentary tastings for them, their friends, and family when they visit the Naramata winery.

What you get:

  • Immediate Discount: A generous 15% discount on all wine purchases.
  • Perks: Opportunity to earn up to 5% cash back in loyalty points to use on wine and experiences, as a treat four yourself!

Best of all, there is no annual membership cost or fee to join! It’s an ongoing gift of discovery and connection, all rooted in the joy of the Okanagan.

GIFT A WINE CLUB MEMBERSHIP!

The Joy of Gathering

For the friends and family you gather with, our flagship wines are celebrated for their generous style and versatile pairing ability. Each is a perfect dinner party wine: not only do they pair with a variety of dishes that may be on the table, they are also popular with a wide variety of guests. 

  1. A Noble Blend: Our flagship white wine is a generous blend of aromatic varieties, celebrated for its orchard fruit, white peach, and bright citrus. It is truly the perfect all-purpose bottle.
  2. Rosé: The ideal choice for those who know Rosé isn’t just a summer wine. This vibrant, dry, and food-friendly bottle adds a splash of colour and elegance to any festive gathering.
  3. PTG: The essential cozy red. This lively, juicy blend is bursting with cherry, raspberry, and violet, offering the perfect balanced red that works as well with charcuterie as it does with a hearty dinner.
SHOP OUR WINES!

However you decide to celebrate this season, order early!  We recommend placing your order before December 5th for the best chance* of holiday delivery.

Please note: 

  • We ship using ATS wherever possible. For particularly rural or remote areas shipping is done via Canada Post. 
  • All deliveries containing alcohol legally require the signature of someone of legal drinking age. 
  • Alberta Admin Fee: BC wineries can now ship directly to Albertans, subject to an AGLC mandatory fee.
  • *Delivery timelines depend on our shipping partners and may vary due to courier or weather delays.